The Popularity of Channel Sales

For reasons I don’t yet understand, the Channel Sales section of InsideSpin is the most often visited section. It is also the most incomplete section with many candidate topics but none of them fleshed out. Anyway, I finally wrote the first section — Deal Registration.

Channels/partners/resellers/ … the whole genre of indirect sales remains a confusing element of sales overall — so many companies struggle with how to implement an indirect model efficiently yet it often is the most obvious way to go about getting a product to market (aside from the global web itself).

The wonder of google analytics will hopefully help me determine why it is so popular and if actually adding content makes it more or less popular!

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